Domain Name Marketing Treasure Hunting Time Comes!
There are many noises at the domain name market - new domain extensions, there are some people support and some others against. We have captured some of their points here.
Phonewords or Domain Name for Marketing?
What do you think about your customers, if they have an issue wants to solve? Are you expecting that they are going to dial a phone-words (1300-somthing) or do a search from their favorite search engine? You may think spending on premium phone-words rental or a premium domain name. Frankly, they are both good, but there is a new marketing chance in new way.
New gTLD Domain Extensions Marketing Investment
You may have noticed there are new domain extension such as .sydney, .melbourne, .nyc (offshore) and more offer from webcentral, crazydomain, netregistry, or melbourneIT. The Internet Corporation for Assigned Names and Numbers (ICANN) has been talking about new gTLDs (some people call it nTLD) for years, but there are many internet marketers question how they will affect the search engine factors and internet appearance. Once the search engines (google, bing or yahoo) accept the potential to change the search engine behavior and marketing strategy, and as we know it, understanding and investing to the new gTLDs is important. At this point, today, many of the hot and premium domains are gone such as builder.melbourne, clinic.melbourne, travel.sydney, builder.sydney, IT.sydney, tour.melbourne or support.melbourne etc.
